“I’ve worked with (and for) Lewis for years. And there’s one thing in his repertoire that I’ve always tried to emulate: he sets high standards, for himself and others, and doesn’t compromise on them. Any work that bears his stamp of approval is always the best it can be. He never signs off on anything that’s merely ‘good enough’.
As a creative and as a consultant, Lewis digs deeper into his subjects than anyone else I’ve ever worked with. It could be a company’s internal culture, a story’s thematic elements or the structure of a single paragraph. He can work to such a high standard because he doesn’t start writing until he’s understood all the core components of what he’s writing about. And yet he gets everything done even quicker than those who don’t dig as deep.
Lewis is a jolly nice chap and he brings an endless sense of energy to any team he works on. He’s a rare combination of boundless creativity and effortless professionalism. Be warned though – his laughter can be so eruptive it can make you spill your coffee.”